![](https://cdn.myportfolio.com/84195c090d08a13d2323e1243f3bf3c6/eadbd3ed-13b0-4b5c-a3f3-8a84c0a29763_rw_1920.png?h=85bb20d7ad0a6e60a3e294869b44b255)
![](https://cdn.myportfolio.com/84195c090d08a13d2323e1243f3bf3c6/e92ef611-4296-4d1a-a59f-6dcede0c2e92_rw_1920.jpg?h=ea9ee45dc6ce78d1ed02961ffbafd4e6)
![](https://cdn.myportfolio.com/84195c090d08a13d2323e1243f3bf3c6/f8b6555e-40f2-4dec-8c5b-2a1de918a55a_rw_1920.jpg?h=804fd574fb40e7eab6eecb2072f5f404)
![](https://cdn.myportfolio.com/84195c090d08a13d2323e1243f3bf3c6/56963da1-c451-49a0-99bf-98328ada2bd8_rw_1920.jpg?h=e3d1b29180b7bae4657a307cb61fdbd3)
Kasr el Helo HALLAB is one of the best arabic sweets places in the region. The brief was a total revamp of Hallab's identity. We created a new platform keeping the heritage aspects in a modern way in order to tackle both old and young audience. Role: Rebranding Art Director: Rita Cherfane Client: Hallab Lebanon Type: Corporate identity Date: June, 2016